A pass in STPM with a minimum of Grade C (GP 2.00) in any 2 subjects or its equivalent.
In today's rapidly evolving digital landscape, a Bachelors of Art in Graphic Design Degree with a specialisation in Advertising is crucial for those aiming to excel in the advertising and visual communications field. Our graphic design degree is designed to provide students with the vital skills needed for success in the dynamic world of advertising, enabling the creation of compelling and impactful advertising campaigns for various media platforms.
This degree teaches students to master the digital age's complexities while focusing on user experience (UX) design, emphasising on integrated campaigns, data-driven strategies, and user-centred design. With a curriculum that fosters multi-platform skill mastery, proficiency in industry-standard tools, and ethical advertising practices, students are well-prepared to adapt to new technologies, collaborate effectively, and pursue entrepreneurial ventures in the design and advertising sectors. This Graphic Design degree balances traditional design principles with the latest digital technologies, preparing graduates to significantly influence the digital advertising landscape.
As students acquire the necessary skills and knowledge from our Graphic Design degree, they can venture into careers, such as:
Holders of a Graphic Design degree find opportunities in a wide array of organisations such as:
The Bachelor of Arts (Hons) in Graphic Design (Advertising) is a comprehensive 3-year programme designed to teach students effective visual communication through design. Covering essential topics like logos, layouts, and design principles, the course prepares students to create aesthetically pleasing designs that communicate messages effectively. It also focuses on adapting design work for the digital realm, ensuring that students are ready for the industry's current demands.
Students are graded based on assignments (30%), projects and presentations (30%), and a final project portfolio (40%).
Students are taught by:
With the following teaching and learning methods:
Graduates with a Bachelor of Arts in Graphic Design majoring in Advertising are uniquely positioned to address global challenges through creative solutions. By crafting impactful visuals and campaigns, they can raise awareness on critical issues such as climate change and inequality, advocate for change, and promote sustainability. Their skills are essential in crisis communication, preserving cultures, promoting health, and driving social change. Through creativity, graduates can contribute to a better world by designing materials that educate, advocate, and engage people globally.
A pass in STPM with a minimum of Grade C (GP 2.00) in any 2 subjects or its equivalent.
A pass in A-Level with a minimum of Grade D in any 2 subjects.
A pass in STAM with a minimum grade of Jayyid, or its equivalent.
A Certificate in Matriculation or Foundation with a minimum CGPA of 2.00 or its equivalent.
A Diploma (Level 4, MQF) with a minimum CGPA of 2.00 or its equivalent.
A pass in Diploma Kemahiran Malaysia (DKM) / Diploma Lanjutan Kemahiran Malaysia (DLKM) / Diploma Vokasional Malaysia (DVM) in suitable fields with a minimum CGPA of 2.50 subjected to University's approval.
A pass in DKM/DLKM /DVM with a minimum CGPA of 2.00 with at least 2 years working experience in a related discipline.
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Other relevant equivalent qualifications recognised by the Malaysian Government, acceptable to the University.
Achieve a minimum score of Band 3 in MUET or equivalent.
Pass an interview OR submission of portfolio determined by the University as required.