UoC Foundation
Foundation
UoC Foundation or its equivalent, with a minimum CGPA of 2.00 and credit in English at SPM or its equivalent.
Bachelor in Mass Communication (Honours)
Be a Multi-faceted Communicator
Intake starts in March, July, October
Duration
Full-time, 3 years
Programme Level
Bachelor
Awarding Institution
University of Cyberjaya Main Campus
Available to International and Domestic students.
(N/0323/6/0041)03/29 (MQA/PA 17228) 02/29
Overview
Is Mass Communication for You?
Our Bachelor in Mass Communication programme welcomes students into the dynamic world of journalism, public relations, broadcasting, digital media, and related fields. Through a blend of theoretical knowledge and practical skills, students will explore key areas such as media ethics, communication theory, writing for different media platforms, and the impact of emerging technologies on global communications. Courses are designed to foster critical thinking, media literacy, and effective storytelling techniques, equipping graduates with the tools necessary to navigate the evolving media landscape.
Students will gain hands-on experience through internships, media projects, and access to state-of-the-art studios, ensuring they are well-prepared to work in real-world media environments. The programme also encourages interdisciplinary learning, offering opportunities to specialize in areas like digital journalism, corporate communication, advertising, or film studies. Graduates of the programme are poised to become innovative media professionals, capable of shaping public discourse and contributing to the future of mass communication.
Career Impact
Career Prospect
A Bachelor in Mass Communication (Honours) is a step towards a career in:
- Advertising
- Journalism
- Public relations
- Content creation
- Event management
- Corporate Communications
- Digital Media
Career Organisation
Your skills will be in demand at:
- News Agencies
- TV and Radio Stations
- Marketing and Public Relations Agencies / Departments
- Multimedia Production Houses
- Event Management Companies
- Digital and Social Media Firms
- Hospitality and Services
Course Structure
Course Description
Bachelor in Mass Communication (Honours) is a comprehensive programme tailored to prepare graduates for roles as journalists, content creators, marketing managers, copywriters, brand managers, corporate communication specialists, or public relations experts. This degree equips graduates with specialised knowledge and practical experience in the field of mass communication, focusing on content creation, public relations development and marketing strategies, and fostering a positive relationship between brands, and consumers.
Year 1
- Introduction to Mass Communication
- Academic Writing
- Visual Communication
- Business Communication
- Introduction to Marketing Communication
- Introduction to Journalism
- Introduction to Public Relations
- Introduction to Film
- Consumer Behaviour
- Digital Photography
- Introduction to Journalism
- Human Communication
Year 2
- Media, Culture and Society
- Social Research Methods
- Communication Law and Ethics
- Writing for Mass Media
- Corporate Communication
- Communication Theories
- Intercultural Communication
- Creative Copywriting
- Advertising Campaign
- Public Relation Campaign and Strategies
Year 3
- Broadcast and New Media
- Performing for Media
- Media Planning and Buying
- Advertising Design
- Documentary Production Techniques
- Video Production Techniques
- Research Project
- Industrial Training/Practicum
The Experience
Who is teaching?
The panel educators are experienced professionals and experts in the field of mass communication who provide guidance, assessment, and supervision to students pursuing a Bachelor's degree in Mass Communication. These panel educators are typically appointed from established educational institutions or relevant organizations within the field of mass communications.
On Campus Learning
When students are on campus, they will be learning in various settings including classrooms, lecture halls, plus audio, video and photography studios.
Virtual Tour of University Cyberjaya CampusOff Campus Learning
Students will learn beyond the campus through fieldwork, practical sessions, and industry visits.
Solve World Challenges
The mass communication industry disseminates essential information that raises awareness on issues like public health, social issues, and political developments through various media platforms. Accurate and timely reporting helps communities make informed decisions, from voting in elections to responding to crises like natural disasters or pandemics.
Mass communication also facilitates dialogue and fosters understanding across different groups. It bridges gaps by providing a platform for diverse voices and perspectives, helping to address social problems such as inequality, discrimination, and injustice. By highlighting these issues through investigative journalism, documentaries, and public debates, media can spark discussions that lead to policy changes and social reform.
Entry Requirement
Qualification
Requirement
STPM
STPM
A pass in STPM or its equivalent, with a minimum of Grade C (GPA 2.00) in any two subjects and a credit in English at SPM or its equivalent.
STAM
STAM
A pass in STAM with a minimum grade of Jayyid and a credit in English at SPM or its equivalent.
Diploma
Diploma Level
A Diploma or its equivalent, with a minimum CGPA of 2.00 and a credit in English at SPM or its equivalent or a Diploma in Media and Communication or its equivalent.
For International Students Only
TOEFL score of 500 OR IELTS score of 5.0 or its equivalent.
How to Apply
Applications can be made using our Online Registration System.
01
Create Account
Create an account in Student System
02
Documentation
Complete your documentations
03
Choose
Choose your programme
04
upload
Upload your documents
05
submit
Submit your application
Be the Change
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